Friday 7 August 2015

How Can Promotional Polo Shirts Help You In Advertising?

Giving away promotional polo shirts is an excellent way to promote your business, establish your brand, and build your image. These shirts can be customised with your logo, product or service name, or the name of your business, all of which can provide more exposure to your company and what it has to offer. Your employees can wear the promotional polo shirts as their uniforms during trade shows or a special event in your store and still look presentable and smartly dressed. Polo shirts can be a great giveaway item for promos or preferred customers, too.

Using promotional polo shirts can be more effective than using conventional advertising methods like TV, radio, and print. Data gathered from various sources like the Outdoor Advertising of America, and the Nielsen Company revealed that your marketing dollar can go much farther with custom promotional polo shirts. A typical promotional T-shirt can get up to 200 brand impressions for every marketing dollar spent on it. This number is greater than what prime time TV (56 impressions), radio spots (17 impressions), and office accessories (125 impressions) can get.

Based on those numbers, custom polo shirts can be a cheaper way to advertise your business and ensure a wider reach. A high-quality promotional shirt can typically last for years and survive constant washings, so it continues to work hard for promoting your business without you having to spend another dollar (unlike when you have to pay for airtime or ad space to let people hear or see your commercials). Promotional polo shirts can be worn anywhere and can be seen by anyone at no additional cost to you.

The overall quality and effectiveness of promotional polo shirts in advertising can depend on the company that makes them. Choose a reliable and experienced local supplier and manufacturer of promotional polo shirts. Their experience lets them capable of understanding the unique advertising and marketing needs of your business, so they can help you design the most effective promotional polo shirts.

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